Pamela Anderson Launches Vegan Bag Collection

Hollywood star Pamela Anderson has partnered with cruelty-free brand Ashoka Paris to launch a vegan bag collection.

Pamela is a long time animal rights advocate known for supporting PETA campaigns and promoting veganism. 

She has been working with the French brand and designer David Mateo since January 2019. 

The new collection features four bags made using a vegan apple leather alternative sourced in Italy. The bags are available in four colours.

The collection debuts this month, and part of the sales will be donated to the Pamela Anderson Foundation. 

"Working on this Vegan bag project with Pamela, a global celebrity and committed activist is an honour and a fabulous experience," Ashoka Pairs wrote in a statement.

 "Behind the star, we discovered an intelligent, approachable, sincere, and creative woman who is brimming with ideas and energy.

"It is this singularity that we have managed to express through this Pamela Anderson x Ashoka Paris collection."