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Vegan fast-food chain Neat Burger celebrates the release of its out-of-this-world-priced burger by launching it into Space.
Vegan fast-food chain Neat Burger celebrates the release of its out-of-this-world-priced burger by launching it into Space.
The latest move coincides with the news of the company's aggressive global expansion plans.
Backed by Lewis Hamilton, the UK’s fastest growing plant-based fast food group - Neat Burger - have lowered the price of their bestselling Cheeseburger from £6.49 to £1.99 to celebrate World Vegan Month.
Furthering their mission to make meat free options accessible to all, the World’s best value plant-based burger is available at all Neat Burger sites throughout the month of November.
To mark the launch of their out-of-this-world-priced burger, they sent the burger to space, using hot air balloons and 100% recovered rigs, totally minimising any environmental impact. The message is clear; for plant-based food to continue its meteoric rise in popularity and overtake meat products, plant-based options and price points need to be more accessible.
The move from the Lewis Hamilton-backed group follows major expansion news earlier this month which will see it become the largest global plant-based QSR chain.
Co-Founder & CEO Zack Bishti says: “Following our recent fundraise and announcement of our aggressive expansion plans, we wanted to celebrate our position as the game-changing global leader of the plant-based fast-food space by launching our new, highly accessible plant-based cheeseburger into space. We look forward to further accelerating the adoption of plant-based diets through more sites globally and more accessible menus.”