LIVEKINDLY Collective Raises $335 Million to Accelerate Adoption of Plant-Based Living

LIVEKINDLY Collective is on track to become one of the world’s largest plant-based food businesses.

The company announced it raised $335 million in a funding round led by The Rise Fund, the global impact investing platform managed by TPG. The round was joined by existing investor Rabo Corporate Investments, the investment arm of Rabobank, S2G Ventures, and other existing and additional mission-aligned investors.

The round includes $135 million converted from a prior round, bringing the total funds raised by LIVEKINDLY Collective in its first year to $535 million. With this latest investment, LIVEKINDLY Collective has become one of the top three highest-funded and fastest-growing plant-based food companies globally.

“Our mission is to make plant-based living the new norm, creating a healthier, more sustainable global food system through our international portfolio that meets local tastes,” said David Knopf, CFO of LIVEKINDLY Collective. “With the close of this funding round, we are ideally positioned to rapidly scale our model and lead the global consumer shift toward healthy, delicious and sustainable plant-based alternatives.”

The funding will be used to accelerate LIVEKINDLY Collective’s expansion into growth geographies, like the U.S. and China, and fuel its acquisitions, key partnerships and investments in plant-based innovation.

“We are building a global pureplay in plant-based alternatives – which we believe is the future of food,” said Roger Lienhard, Founder and Executive Chairman of Blue Horizon Group and Founder of LIVEKINDLY Collective. “In just one year, we have raised a significant amount of capital, which testifies to the urgency of our mission and the enormous investment opportunity it represents. We believe the momentum behind plant-based living will continue to grow in both the private and public markets.”

The Rise Fund works with growth-stage, high-potential, mission-driven companies seeking to generate meaningful returns while advancing progress towards achieving the UN Sustainable Development Goals. This investment in LIVEKINDLY Collective is The Rise Fund’s second major investment in the global plant-based ecosystem. 

“We are excited to work with LIVEKINDLY Collective and its ecosystem of innovative companies and world-class leaders to meet the growing global demand for healthy, plant-based, clean-label options,” said Steve Ellis, Co-Managing Partner of The Rise Fund. “The company’s unique, mission-driven model operates across the entire value chain, from seed to fork, to drive worldwide adoption of plant-based alternatives and create a healthier planet for all.”

LIVEKINDLY Collective owns five plant-based companies including Oumph!, The Fry Family Food Co., LikeMeat and No Meat and has 470 employees around the world. It was founded by Blue Horizon Group with a mission to make the global food system sustainable and plant-based lifestyle the new norm.