How many people in the UK follow a meat-free diet?

Meat-free diets are becoming the new normal

More people in the UK are following a meat-free diet in 2024, choosing to eat only vegetarian or vegan food.
The plant-based lifestyle has become more accessible as more brands, manufacturers, food subscriptions, and restaurants offer vegan options.
Currently, over 16% of the UK population follows a meat-free diet (8.6 million people).

**How many vegans are there in the UK in 2024? **

According to a survey carried out by Finder, there are an estimated 2.5 million vegans in the UK, making up 4.7% of the adult population.
The number of vegans in the UK has risen by an estimated 1.1 million between 2023 and 2024.
Regarding vegetarian food consumers, there are 3.1 million vegetarians in the UK, which equals 5.8% of the population.
Around 3 million people in the UK are pescatarians, making up 5.7% of the population.

Plant-based diet more popular among Gen Z

This year (2024), 6.4 million Brits plan to adopt a meat-free diet.
If they succeed, the UK could have 15 million people eating meat-free by 2025.
In 2024, the number of vegans increased by 2.5% from 1.4 million in 2023, indicating a growing trend towards veganism.
The youngest generations are adopting plant-based diets more often.
Over half of Generation Z (52%) could be on a meat-free diet by 2025.

**How many vegetarians are there in the UK? **

There was a slight reduction in the vegetarian population this year.
There are approximately 3.1 million vegetarians now in the UK, and this number shows a little decrease from 3.4 million (6.5%) in 2023.
The survey suggests that so some vegetarians might have adopted a vegan diet.
Pescatarians make up 5.7% of the adult population in the UK. And this number increased in 2023, from 2.4 million (4.5%).